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Back to Blog May 13, 2024

Group Customer Analytics & CRM Manager

Our client is a pioneering force in the ethical fashion movement, dedicated to using natural, organic, and recycled materials in our clothing lines. Located just outside Newquay, they emphasise British manufacturing and uphold a strong commitment to environmental responsibility. They are currently seeking an experienced Group Customer Analytics & CRM Manager to join their dynamic team.

Our client provides a fulfilling career with purpose-driven international brands. Enjoy exclusive perks, including a 50% discount on all their brands after 1 month, generous paid time off (32 days, inclusive of bank holidays, increasing with tenure), free access to an Employment Assistance Program, and much more. Embrace a flexible work environment, private medical insurance, and opportunities for paid volunteering – all within the scenic beauty of Cornwall.

Role Overview: Group Customer Analytics & CRM Manager

As the Group Customer Analytics & CRM Manager, you will spearhead the development and execution of effective customer strategies across our client’s brands. Collaborating with diverse teams, you will leverage data insights to optimize customer interactions and drive growth. This role demands a blend of analytical prowess and creative thinking to enhance our communications strategy.

Key Responsibilities:

  • Develop and execute CRM strategies tailored to key customer segments.
  • Lead customer data collection, analysis, and interpretation for actionable insights.
  • Manage and optimise CRM tools for efficiency and effectiveness.
  • Collaborate with teams to integrate CRM processes seamlessly.
  • Monitor and report on CRM performance using established KPIs.

Requirements:

  • With over 5 years of proven CRM management experience, preferably in retail.
  • Proficiency with CRM platforms  and data analytics tools.
  • Possess strong analytical, organisational, and project management skills.
  • Experience with catalogue marketing is a plus.
  • Excellent communication and interpersonal skills.

Join Our Team

If you are enthusiastic about sustainable fashion and possess the skills to drive customer engagement through data-driven strategies, we invite you to apply. Be part of a supportive and dynamic team committed to shaping a better future for fashion.

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