CVUK at Joules Spring/Summer 2013 Press Day
Yesterday CVUK attended the Joules S/S 2013 press launch in Covent Garden and now we are ready for summer! We know many months stand between us and a possible glimpse of sun but for the afternoon we could forget that temperatures are hitting the minus numbers and soak up the summer atmosphere amongst afternoon tea served by men dressed in cricket whites.
The 2013 vision at Joules is quintessentially British, and after the year that Britain’s had it seems perfect that our style should be celebrated by a classic British brand. Cricket played a big part in the influence of the men’s collection and the theme ‘shore to shire’ was mentioned as a collective description for the overall feel. We did make time to take some pictures in-between the tea sipping so we thought it only fair to share them with you!