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Back to Blog October 3, 2012

Chloé Turns 60

‘Chloé: Attitudes’ – Image courtesy of bit.ly/UbwMxW

With Paris Fashion Week whipping up a fashion storm this week it seems only right that we focus our attention on the iconic French brand that, for six decades, has shaped the style of womenswear across the fashion globe.

This season sees 60 years since Gaby Aghion founded the luxury fashion label in Paris; one of the first design houses to produce luxury Ready-To-Wear while other houses were still producing Haute Couture.

To celebrate the brand’s 60th birthday, and coinciding perfectly with the show in Paris Fashion Week, the design house has revisited its archive and turned it into an exhibition titled “Chloé: Attitudes”. Currently showing in the Palais de Tokyo in Paris, the exhibition is a story of the brand’s history and houses 80 dresses by each of the nine designers who have spent time as creative directors. Featuring sketches by former creative director Karl Lagerfeld and photographs by fashion photographer Helmut Lang the exhibition is on until November 18th, and a collection of limited editions of 16 iconic pieces will be issued early next year.

For over half a century Chloé has developed a clean, classic aesthetic for itself, specialising in the fine cut of its designs and subsequently revolutionising women’s fashion. Monday’s show saw current creative director Clare Waight Keller (in just her third season with the brand) serve Chloé the justice it deserves with a beautiful collection of feminine silhouettes in monochrome and soft pastel shades. The label has propelled designers such as Stella McCartney and Phoebe Philo into hugely successful design careers and Chloé remains one of THE shows on the Fashion Week calendar.

Chloé Spring/Summer ’13 – Image courtesy of stylem.ag/Ep0E

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