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Back to Blog September 25, 2012

J Brand Heading In A Whole New Direction

J Brand Ad Campaign Fall 2012 – Image courtesy of http://www.jbrandjeans.com/blog/wp-content/uploads/2012/08/24x36_Ads_Fall2012_1.jpg

A wardrobe isn’t a wardrobe without a section dedicated solely to denim and I bet there isn’t a woman out there who doesn’t own a pair of ill-fitting jeans that were bought simply because they couldn’t bear another shop filled with dreaded denim. It’s no secret that shopping for jeans is a task that, unless you have the legs of Miranda Kerr, can be disheartening and ultimately soul destroying to the point where all thoughts, and in the most extreme cases fears, lead to jeans.

Luckily for us American label J Brand has spent the last eight years picking up the pieces of our tattered self-esteem and nursed us back to health with notions of style and comfort. So imagine how delighted us woman were to hear that the brand, famously loved by not only us, the general public, but by celebrities and royals combined, has decided to release it’s first clothing range for Spring/Summer 2013. The collection is rumoured to be exactly as we want it with wearable classics in neural hues that ooze the labels signature style set to grace our stores early next year.

It’s about time the label satisfied the J brand itch of branching out into clothing and it’s soon to be seen that J brand is most definitely an A-Z brand as well.

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